The outputs from the symposium were synthesized by Upstream into a deliverable to inspire industry leaders not present at the Symposium to consider how they might enhance models of PCCC within their own institutional context.
This created a forum for thought leaders in the eco-system of all constituents involved in care for cancer to collaborate, share ideas, and make a broader impact.
The deliverable was optimized to drive action within their organizations by leveraging the principles of Design Thinking, the PCCC framework for change, as well as thoughts from the symposium in regards to which opportunities to prioritize, and the ideas attendees developed to deliver PCCC.
The LIVESTRONG Foundation’s partnership with Upstream helped advance PCCC, extend the mission of The LIVESTRONG Foundation further into the cancer care community, and position the foundation as a pre-eminent thought leader in PCCC.
Upstream also delivered strategies to enable LIVESTRONG to scale their impact by providing thought leadership to the industry in new ways, and transforming their offerings to survivors from a one-to-one to one-to-many approach.