Dynamic and technology-rich, the city of Austin is seen as a hub for innovation. The Austin Independent School District (AISD), which serves over 80,000 students, embraced that culture and sought to “reinvent the urban education experience.” With Austin’s innovation and accelerated growth, the district also needed to keep pace. As a direct response to recent voters’ approval of $39 million in bonds for technology investment, a plan and process was needed to take into account the requirements of a growing, diverse population with a wide range of academic, economic and cultural demands.
Upstream was engaged by district leaders to establish a human-centered approach to shaping the strategy to allocate the bond funds. While legacy approaches viewed such a decision as one about technology hardware, Upstream successfully re-framed the perspective to one of the future of education enabled by technology.